American Marketing Association

AMA@HBU is a national organization that is open to all majors. AMA@HBU was created to help students participate in various professional projects, helping them network themselves and HBU. With AMA being a national organization, we have access to a wide network of potential employers and job opportunities for post-college. We host at least three events a year which focus on bring a speaker in and creating a network opportunities for students.

The American Marketing Association strives to be the most relevant force and voice shaping marketing around the world; an essential community for marketers.

In 2015, the “Next AMA” launched four transformational strategies for its North American operations:

  1. Committing to Service Leadership to customers, members and stakeholders.
  2. Providing a proactive, differentiated and modern voice for a single unified, One AMA brand, One AMA Community.
  3. Establishing an Intellectual Agenda that is harmonized across all platforms and channels based on an editorial strategy to feature the tension between Best Versus Next Practices™.
  4. Building a personalized and connected Marketplace of knowledge that engages the AMA in a single community—always on, always connected…One AMA Community.

 

Contact our president, Aweys Aweys, for more information about the AMA and how to become a member.

The advisor for the American Marketing Association at HBU is Dr. Mark Clark.

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